The 7 Graces of Marketing – launches Tuesday Dec 13th

The 7 Graces of Marketing by Lynn Serafinn

New book asks: Can we heal humanity and the planet by changing the way we sell?

 The 7 Graces of Marketing (paperback and Kindle) is available from Dec 13th at http://the7gracesofmarketing.com/book

December 13th is the official book launch of the brand new book The 7 Graces of Marketing: how to heal humanity and the planet by changing the way we sell by Spiritus Founder member Lynn Serafinn. I wanted to share this news with you, because this book truly stands out as a title many are calling “ahead of its time”.

While Lynn is known as a leading online marketer, this book is definitely NOT a “how to” book on how to “do” marketing. Rather, it’s a book about how we can “be” with marketing, both as business owners AND consumers.

A bold, holistic and often spiritual examination not merely of the world of advertising, but also of our entire worldview, The 7 Graces of Marketing reveals how our relationships with Self, others, our businesses, our economy and the Earth impact every aspect of our lives. Addressing both the conscious and unconscious mechanics of marketing, Lynn shows the impact consumer culture has upon our health, our economy and the delicate ecological balance of our natural world.

The book is intended to be a starting point for discussion, hopefully leading to global changes in the world of commerce. Here are Lynn’s poignant opening words from the book:

This is a book of questions, not a manual of answers. And I shall make no apologies for the fact that you are quite likely to have many more questions after you have finished reading this book than when you began…Instead of needing to find all the answers, let us agree to engage in the free dialogue of ideas. Let us unlock any barriers that may lie between us. Let us see and respect each other for what we all are: sentient, intelligent beings, who are made of the same ‘stuff’ and who share the same planet. Let us see and hear each other. Let us allow ourselves to be seen and heard. And now, with that in mind, let us begin with the first question of this book, and the one that will underpin all the other questions to follow: ‘Is marketing making us ill?’

From this point, Lynn invites us to dive into a fascinating dialogue spanning 400+ pages of extensive research, historical examples, a wide variety of philosophical and sociological perspectives, refreshing humour and masterful storytelling, as she takes us on a compelling exploration through “The 7 Key Relationships”, “The 7 Deadly Sins of Marketing”, and ultimately, “The 7 Graces of Marketing”.

The book is already receiving a lot of critical acclaim from other authors and speakers from the world of business and marketing, who are earmarking it as “the new paradigm” for the future. Here are just a few samples of what others have said:

 *  *  *  *  *

 “At last–here’s a brilliant reframe of marketing and selling. Lynn Serafinn offers a brave new world, where competition and scarcity give way to collaboration, abundance and greater connection among all humanity–and we still profit and prosper as we help each other. I love it!”
~ DR. JOE VITALE, author of The Attractor Factor, Buying Trances

“The world NEEDS this book! Lynn is ahead of the curve, and leading us toward how we will ALL look at marketing in the future.”
~ RICHARD S. GALLAGHER, author of How to Tell Anyone Anything and What to Say to a Porcupine

“This is what the world has been waiting for! Finally a marketing book that guides us out of fear, lack and limitation into love, prosperity and abundance.”
~ DR. ERIC PEARL, author of The Reconnection: Heal Others, Heal Yourself

“An amazing book…It’s so ahead of the times, and is the kind of book that can set a new paradigm altogether.”

~ WILLIAM GLADSTONE, Founder Waterside Productions Literary Agents, author of The Twelve, co-author of The Golden Motorcycle Gang

“Natural, fresh and original, The 7 Graces of Marketing is the defining organic approach to marketing…”
~ LIZ GOODGOLD, author of Red Fire Branding: How to Create a Hot Personal Brand to Have Customers for Life!

 

 -and I personally agree with all of these comments!

 *  *  *  *  *

Buy The 7 Graces of Marketing from Dec 13th at

http://the7gracesofmarketing.com/book

I am pleased that Spiritus is supporting Lynn in the launch of this book

When you buy The 7 Graces of Marketing during the launch, you can receive dozens of personal and professional development gifts from Lynn’s friends and colleagues, as well as the complete set of MP3s (over 10 hours of audio) from Lynn’s 7-part “7 Graces of Marketing Telesummit”, with 24 internationally renowned guest speakers (including me) discussing all of the “7 Deadly Sins” and “7 Graces” of marketing.

Nearly 2000 people registered to attend this exceptional live event which took place last week, and now you can get the complete audio set as a gift, simply by buying the book, along with nearly 50 other free gifts.

To pick up your copy of the book (in paperback or Kindle)

 and claim your bonus gifts, go to:

http://the7gracesofmarketing.com/book

I hope you’ll check out The 7 Graces of Marketing by Lynn Serafinn this week, so we can begin the dialogue for a more connected way of doing business and marketing that will serve both humanity and the Planet.

 

This post is about.:

Lynn Serafinn launches the 7 Graces of Marketing

Today Spiritus has the great pleasure of being the host on Day 5 of the Virtual Blog Tour of author Lynn Serafinn whose book The 7 Graces of Marketing: how to heal humanity and the planet by changing the way we sell launches on Amazon on Tuesday December 13, 2011.

Lynn Serafinn, MAED, CPCC is a certified, award-winning coach and teacher, marketer, social media expert, radio host, speaker and bestselling author. Her eclectic approach to marketing incorporates her vast professional experience in the music industry and the educational sector along with more than two decades of study and practice of the spirituality of India. In her work as a promotional manager she has produced a long list of bestselling mind-body-spirit authors. Passionate about re-establishing our connection with the Earth, she supports the work of the Transition Town network in her hometown of Bedford, England.

Yesterday, Lynn visited Rich Gallagher at http://point-of-contact.blogspot.com , where they talked about collaboration, getting started and her personal music career.

Today, I’d like to share with you a recent podcast interview I had with Lynn when I got to ask her questions on her book “The 7 Graces of Marketing: how to heal humanity and the planet by changing the way we sell.”  I hope you enjoy it.

I hope you enjoyed this interview with Lynn Serafinn and that you’ll check out her book The 7 Graces of Marketing: how to heal humanity and the planet by changing the way we sell at http://the7gracesofmarketing.com/book-launch/pages/pre-launch.html

And next week I am co-hosting Lynn’s free event:

The 7 Graces of Marketing Telesummit

A FREE 7-Part Online Happening!

December 6th-9th, 2011

Register at http://the7gracesofmarketing.com/free-telesummit

 When you visit the page at the link above and request a “launch reminder”, you will automatically receive a FREE pass to Lynn’s 7-Part online happening “The 7 Graces of Marketing Telesummit” with an illustrious panel of 24 bestselling authors and world-renowned speakers and media experts on society, business and marketing coming together to discuss how we can bring ethics and values back our business and marketing practices, and restore balance to our health, our economy and our natural environment.

Here’s the spectacular list of guests speakers for the event:

Dr. Joe Vitale * Greg S. Reid * Dr. Eric Pearl * Dan Hollings * Pamela Slim * Liz Goodgold * Allison Maslan * Suzanne Falter*Barnes * Tad Hargrave * Misa Hopkins * Richard S. Gallagher * Ward Vandorpe * Barbara Altemus * Andrea Conway * Renee Baribeau * Renee Duran * Michael Drew * Chris Arnold * Jeffrey Van Dyk * Tanya Paluso * Kate Osborne *  Paula Tarrant * Lynn Serafinn

You can listen to the telesummit online in the comfort of your own home, and even ask questions during the broadcast.

If you are reading this after Dec 9th, 2011 you can still access the playback for a limited time when you register at http://the7gracesofmarketing.com/free-telesummit

 This telesummit is a completely free
“no purchase necessary” gift from Lynn

FREE GIFTS

When you buy Lynn’s book on Tuesday December 13, 2011, you can ALSO receive the MP3 download of all 10 hours of this historic telesummit, plus a complete library of beautiful personal development gifts from authors, speakers, coaches and other enlightened professionals from around the globe including one from Spiritus:

 The Three Pillars of Spiritual Marketing

To claim your FREE pass to the 7 Graces of Marketing Telesummit

and read about the free gifts, go to:

http://the7gracesofmarketing.com/book-launch/pages/pre-launch.html

Thanks for reading! As usual, please feel free to share your comments and thoughts below. I love reading your feedback.

AND… be sure to follow Lynn tomorrow when the next stop on the Virtual Blog Tour is Debra Simpson, who will be interviewing Lynn on our relationship with money. To visit that “stop” on the tour, go to http://debrasimpson.com/lynn-serafinn-7-graces-of-marketing

This post is about.: , , ,

Target’s Thanksgiving Day marketing strategy

On our News last night I saw people talking about having to make the choice between getting together with family for a celebration meal, a meal of Thanksgiving and appreciation and fellowship, and going to the shops to take advantage of the special deals on offer.

The thrust of the interviews was that the big shopping chains should not open on Thanksgiving Day, and that they should not put such temptation in the way of people.

At the recent AMT conference I said that “Successful Marketing IS Spiritual Marketing” and that, as such, the marketing message is in alignment with company values and the marketing message is clear.

On this occasion, Target and the others are indeed reflecting the core value of that company, which is to make money for their shareholders.

And one way to do that, for sure, is to get more than their share of your Christmas spending this year.

Opening on Thanksgiving Day, a day when people have time to go out to the shops, and making headline-grabbing offers to ensure shoppers choose their shops, is good practice – if your core value is making money for your shareholders.

The thing is – that value is NOT accurately reflected in most of their other marketing messages, which are about different things like value, customer service etc.

So I think the reason for the backlash is confusion, mixed messages, lack of clarity.

Customers are thinking  – “Hey, is this company really so cuddly and friendly towards me?”

The reason that this marketing message, which makes perfect sense to the company, is NOT  being successful and is stirring up such controversy, is not because it does not reflect the values of the shops but because the rest of the time the message put out is what the shops want to customer to hear.

The resulting confusion is at the core of the backlash from people who are alert to these messages.

How did you feel seeing the Thanksgiving day shopping promotions?

 

 

 

This post is about.: , ,

7 Graces of Marketing Telesummit

Can We Heal Humanity and the Planet by Changing the Way We Sell?

24 World-Renowned Speakers Come Together for the 7 Graces Telesummit

I am so excited to be helping Lynn Serafinn to run this Telesummit!

In February 2008, at the start of the global economic recession, Lynn Serafinn’s television blew up. Six months after she made the decision not to replace it, as she watched everyone around her become more and more stressed about their finances, she suddenly realised she shared none of their anxieties. In fact, she realised her spending had gone down, and that her financial situation had actually improved. She began to wonder if there was a connection between this and the fact that she was no longer consuming a daily dose of the nightly news and television advertising.

It was then that Lynn started asking the question, “Is marketing making us ILL?” And by marketing, she included anything that was in the business of “selling ideas,” including politics and the nightly news.

This began a two-year journey for Lynn, as she researched and wrote her new book, The 7 Graces of Marketing: how to heal humanity and the planet by changing the way we sell. She wanted to discover the unspoken marketing mechanisms that were making our society, our economy and our environment ill. But most of all, she wanted to discover how we human beings could create a new paradigm for marketing, business and living that could heal both humanity and the planet.

And now, Lynn’s ground-breaking book The 7 Graces of Marketing is finally coming to Amazon and all major retailers on December 13th, 2011.

To celebrate the launch of The 7 Graces of Marketing, Lynn has invited me to be one of 24 guest speakers on an illustrious panel of the world’s leading minds, coming together to discuss how we can bring back ethics and values into business and marketing, so we can start the change the world together at:

The 7 Graces of Marketing Telesummit

 A FREE 7-Part Online Happening!

December 6th-9th, 2011

Register FREE at

http://the7gracesofmarketing.com/free-telesummit

 Over the course of four days, you will hear seven dynamic 90-minute discussions on the “7 Deadly Sins” of marketing and their corresponding “7 Graces” from Lynn’s book:

And take a look at this fabulous panel of guest speakers:

  1. Joe Vitale – world-renowned media guest; appeared in the film The Secret; bestselling author of The Attractor Factor and dozens more
  2. Greg S. Reid – Film maker, speaker, bestselling author of Think and Grow Rich: Three Feet from Gold and many others
  3. Eric Pearl – World renowned energy healer, Founder of The Reconnection; author of The Reconnection: Heal Others, Heal Yourself
  4. Dan Hollings – mobile marketing expert; the brains behind the marketing campaign for the film The Secret
  5. Pamela Slim – Award-winning author of Escape From Cubicle Nation; speaker; media expert
  6. Liz Goodgold – Branding expert, author of Red Fire Branding and DUH! Marketing
  7. Allison Maslan – Life and Business Mentor; founder of 9 successful businesses; bestselling author of Blast Off!
  8. Suzanne Falter-Barnes – Business and Marketing coach; Co-founder of The Spiritual Marketing Quest
  9. Tad Hargrave – Founder of Marketing for Hippies

10. Richard S. Gallagher – Communications skills expert; bestselling author of What to Say to a Porcupine and How to Tell Anyone Anything

11. Ward Vandorpe – International marketer; Founder of Expert Marketeer

12. Misa Hopkins – Consultant, author of The Root of All Healing; Spiritual Director of the New Dream Foundation

13. Barbara Altemus – Producer of The Calling; author of The Gift of Pain

14. Andrea Conway – Attraction Marketing Coach, marketing executive

15. Renee Baribeau – “The Practical Shaman;” Director of Desert Holistic Network

16. Renee Duran – Graphic designer; web developer; former advertising art/creative director; designed the book cover of The 7 Graces of Marketing

17. Michael Drew – Book marketer; speaker; Founder of Promote a Book

18. Jeffrey Van Dyk – Business and Marketing Coach; Co-founder of The Spiritual Marketing Quest

19. Chris Arnold – Award-winning creative innovator; expert in ethical marketing; author of Ethical Marketing and the New Consumer

20. Kate Osborne – PR at Solarus Foundation; resident author for More To Life Magazine; former editor of Kindred Spirit Magazine

21. Tanya Paluso – Empowerment mentor; community leader; Leader of Tribal Truths

22. Paula Tarrant - Transformation and Transition Coach; Founder of Inspired Women Work

23. And, of course, Lynn Serafinn, author of The 7 Graces of Marketing

PLUS – me, Shelagh, as founder of Spiritus.

This special 7-part telesummit is Lynn’s FREE gift to you,

to celebrate the launch of her book, which is coming

Tuesday December 13th, 2011.

 Register at http://the7gracesofmarketing.com/free-telesummit

During the broadcast, Lynn be telling you how you can receive a complete library of beautiful free gifts, kindly offered by dozens of her friends and colleagues, when you buy The 7 Graces of Marketing in paperback or Kindle from Amazon on December 13th.

AND when you buy the book on the day of the launch, Lynn will also give you the complete set of MP3 downloads—that’s 10 hours of content-rich audio from 24 international thought leaders—absolutely free.

And as a special gift, Lynn is also offering a full 1-year membership to her new 7 Graces Global Community starting in 2012, where you will be invited to hear exclusive interviews with thought leaders throughout the year, so we can all work together to shift the paradigm of business and marketing.

If you can’t make the live event, do register anyway, because Lynn will send you the links to listen to the audio playback.

This is a topic that is so needed in this transitional point in our history, this event promises to be THE online event of 2011.

I do hope you will join us online on December 6th-9th. Again, the link to register free is http://the7gracesofmarketing.com/free-telesummit

 

This post is about.:

The Spiritus Competition

November 17th – the competition is now closed! I hope you enjoyed it! Look out for another soon…..

At Spiritus we connect like-minded people – and amazing things happen

That’s what this competition is about!

I’ve invited some Spiritus members to offer their time, expertise and/or products as prizes.

Which prize do you want? Why do you want it?

All you have to do is email me and tell me why you want their prize!

What it will mean you, why you want to work with them, what you are curious about – whatever comes up for you….

These are the prizes (in alphabetical order!)

 

Angela Treat Lyon


 

3-Step Action Plan Discovery Session

You will talk with Angela on a conference line and will work with her through any confusion to create at least 1, if not 3, concrete steps towards your goals – whether business or personal.

Angela will supply you with the recording of your Discovery session.

She values this Discovery Session at $375

See what Angela wrote during Spiritual Marketing Awareness Month

Lynn Serafinn


Online Brand Evaluation and strategy session

Lynn will talk to you for an hour on the phone (you can record it!) and go through your website, Facebook page, blog –whatever you have –with you.

She will suggest what you can improve or change and highlight what is missing.

This session is normally only delivered as part of a full-service package to her clients.

The winner of this prize is getting a unique opportunity which Lynn values at $375.

See what Lynn wrote during Spiritual Marketing Awareness Month

Pat Honiotes


One hour session (or two half hour sessions if preferred).

You will talk to Pat on the phone and can record the call.

Pat will assist you to discover the possible blocks you may have that keep you from achieving either business or personal goals.

She will help you form an action plan to help you move past the blocks.

(Session(s) must be taken before January15 2012)

 

See what Pat wrote during Spiritual Marketing Awareness Month

Roy Martina


 

Roy is offering a free entry ticket to next year’s Emotional Balance one-day workshop in London (29 April 2012).

During this weekend workshop, you’ll learn:

Plus

A copy of his book  Emotional Balance, the path to inner peace and harmony

See what Roy wrote during Spiritual Marketing Awareness Month

Tom Evans


Tom is offering a free email question worth £49 from a new service called the Oracularium

http://www.tomevans.co/mentoring/the-oracularium/

or a £50 voucher off the £99 telephone version

PLUS

Tom is also offering free copies of two of his e-books, Blocks and Flavours PLUS mp3s.

Read about Tom’s books here.

What you need to do now.

Send an email to Shelagh (at) spiritus-thespiritualmarketingdirectory.com

In the subject line write:

I want Angela/Lynn/Pat/Roy/Tom’s prize because…

Then tell Angela or Lynn or Pat or Roy or Tom why you want their prize.

The prize-giver will choose the answer that resonates with them –and another Spiritus connection is made….

 

When you have made the connection and received your prize –come and tell us about it!

Small print:

1 – you may try for as many of the prizes as you want, but please send a separate email for each prize

2 – the prize-giver may want to give everyone who tries for their prize a gift, so by completing the email you give your permission for them to contact you after the competition for this purpose.

3 – closing date is midnight PST US on Wednesday  November 16th 2011.

4 – winners will be notified by email to the email address from which the entry was sent within 48 hours of the end of the competition.

5 –prize givers may put a time limit for collecting the prize.

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