Author Archive | shelagh

The url is too long – what do you think??

I received this comment from Thierry, and thought that it was worth discussing here! If you don’t mind me doing it, there’s something I’d like to suggest to you in terms of pure marketing. The name of the web site and your company "spiritus-thespiritualmarketingdirectory" is really long and most people, including me, will only remember […]

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Business information call – Intellectual Property

Tomorrow is an exciting day for us – our first Business Information teleconference call. One of the benefits of membership of Spiritus is a developing Library of Business Information -articles, podcasts, videos etc. Tomorrow we’re addressing something that many businesses overlook -protecting their Intellectual Property. We’ll be talking about copyright, trade marks and patents, and […]

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